Job interviews are nerve-wracking. You want to impress the interviewer and land the job, but how? Typical interview advice focuses on researching the company, preparing answers to common questions, and practicing your handshake. While important, today I want to provide unconventional advice to truly stand out. Follow these unique tips to showcase your qualifications and make a memorable impression.

Come Equipped with Questions

Most candidates spend their preparation time getting ready to answer interview questions. Instead, you should develop a list of thoughtful questions to ask your interviewer. This shows you've done your homework and are engaged in learning more about the role and company. Prepare 8-10 questions focused on the position's responsibilities, challenges to overcome, company culture, and metrics for success. Jot down notes during the interviewer's responses to reference later when following up. Though simple, this tactic demonstrates active listening, curiosity, and enthusiasm.

Highlight Transferable Skills

Rather than reciting verbatim from your resume, think critically about how your background applies. Don't just state your qualifications, explain how they are transferable. For example, "In my previous account management role, I developed relationships with 50+ clients to understand their goals and challenges. This taught me how to build rapport and trust with stakeholders, which enabled me to drive business results. I look forward to building similarly constructive relationships with the cross-functional teams I'd collaborate with within this position." This response provides meaningful context around your capabilities.

Ask Insightful Questions

Aim for quality over quantity with your questions. Ask smart, insightful questions that demonstrate your understanding of the company and role. For example, "I read that you launched a new product line recently. How is the rollout going? What have been the biggest challenges to adoption so far?" Thoughtful questions like this indicate your curiosity and desire to hit the ground running if hired. Avoid superficial or easily Googled questions.

Watch Your Nonverbals

Your body language impacts the interviewer's perception tremendously. Make steady eye contact, sit upright, nod, and smile to show engagement, and avoid fidgeting or distracted gestures. Your poise and energy levels communicate enthusiasm and confidence. Be aware of nervous tics like toe tapping or pen clicking as well. Match the tone of your voice and facial expressions to the content - sound excited about possibilities and concerned when discussing challenges. Minding your nonverbals will make the conversation feel polished and natural.

Follow Up Promptly

Stand out by sending a prompt follow-up email thanking the interviewer for their time. Mention something specific discussed and reiterate your interest in the role. Something like, "Thank you for taking the time to speak with me today and explain the regional expansion plans underway. It was great learning more about this strategic initiative and how the Marketing Coordinator would support driving brand awareness in new markets." A quick, thoughtful email keeps you top of mind and shows eagerness to join the team.

Research the Interviewer

Make it personal by researching your interviewer ahead of time via LinkedIn. Reference a common previous company, university, or interest area to establish an immediate connection. For example, "I noticed you also attended the University of Michigan - I loved my time there in Ann Arbor. Did you have a favorite restaurant or spot on campus?" This breaks the ice quickly so you can have a more natural, conversational tone from the start.

Discuss Your Work Style

Interviewers want insights into what it would be like to work with you. Share helpful context around your work style and preferences. For example, "I tend to be very organized - keeping detailed task lists and calendars to stay efficient. However, I also prioritize being flexible and able to adapt quickly when priorities shift." This level of self-awareness demonstrates emotional intelligence and maturity.

Send a Thank You to Your References

After receiving a job offer, send a thank you note to the references that vouched for you. This is just a common courtesy that sadly often falls by the wayside. A quick email letting them know the good news and thanking them for their endorsement shows professionalism. It also keeps your relationship warm in case you ever need to call upon them for future opportunities down the road.

Ask About Company Culture

Don't just ask surface-level questions about the corporate mission statement. Dig into what the actual day-to-day working environment and culture look like. Ask what collaboration with colleagues looks like, how the team bonds, what the top values are that influence decisions, and what type of candidate will thrive there. Listen closely to assess whether the culture seems like a good fit for you personally.

Conclusion

There you have it - 10 unconventional tips to help you stand out and make a memorable impression during your next job interview. While excelling at standard preparation and interview skills is essential, incorporating less common techniques like these can help demonstrate your passion, thoughtfulness, and maturity. Use these suggestions to rise above other qualified applicants vying for the position. I wish you the best of luck wowing hiring managers and landing your dream job!